urban-gro, Inc. Expands Business Development Reach with the Addition of Steve Merritt

A proven leader, Merritt brings decades of experience in the Controlled Environment Agriculture and Commercial sectors to support the company's accretive market expansion efforts

LAFAYETTE, Colo., September 6, 2023 -- urban-gro, Inc. (Nasdaq: UGRO) (“urban-gro” or the “Company”), an integrated professional services consulting firm, is delighted to announce the addition of Steve Merritt, as Vice President of Business Development. 

Steve brings a wealth of expertise to urban-gro, honed over two decades in the realm of FDA/USDA-compliant construction. His career features an impressive project portfolio, from food processing plants to cold storage facilities, from farms to distribution centers. His professional journey began in the cold storage sector, where he solved the unique challenges and intricacies that come with constructing facilities designed to withstand the most extreme environmental conditions. Whether it's beef, chicken, pork, fruits, vegetables, or even chocolate, Steve's expertise spans the breadth of the food industry. From build-out to compliance, cultivation to customer engagement, Steve brings unparalleled expertise to urban-gro.


As Vice President of Business Development, Steve will be responsible for creating strategic business partnerships and driving new revenue sources for the organization. Most recently, Steve served as COO of Southern Sky Brands, where he played a pivotal role in the creation of a medical-focused cannabis business. Steve's addition to the urban-gro leadership team brings a new dimension to the company's capabilities. His diverse background will be instrumental in driving further verticalization of the business, helping urban-gro provide comprehensive solutions across a spectrum of industries.


Steve is set to play a pivotal role on urban-gro’s leadership team and states, “I am excited to join such a dynamic and forward-thinking team. After a decade of close collaboration with this exceptional team, it feels like coming home. I firmly believe that urban-gro is poised for even greater success, especially with its recent acquisitions and steadfast dedication to serving its customers. I am genuinely excited to contribute to this remarkable organization."


Chief Executive Officer, Bradley Nattrass remarked, “We are thrilled to welcome such a seasoned professional to the urban-gro community. The depth of Steve’s experience spanning various sectors from cold storage to medical cannabis, positions him as a versatile asset. His extensive network and relationships within these industries will undoubtedly play a pivotal role in driving further verticalization of our business. We look forward to the wealth of knowledge and opportunities Steve brings to our team.”


About urban-gro, Inc.

urban-gro, Inc.® (Nasdaq: UGRO) is an integrated professional services consulting firm delivering professional services and solutions across architecture, design, engineering, equipment integration, and construction management. Our multi-sector expertise encompasses a diverse set of projects across a host of industries such as Controlled Environment Agriculture (“CEA”), light industrial, healthcare, hospitality, laboratories and more. Our dedicated and innovative team is fueled by a commitment to empower our clients by providing exceptional customer experiences throughout the project lifecycle and beyond, including post-operational support. With offices across North America and in Europe, we deliver Your Vision – Built. Learn more by visiting www.urban-gro.com.


Investor Contacts:

Dan Droller - urban-gro, Inc.
EVP Corporate Development & Investor Relations
Jeff Sonnek – ICR, Inc.
(720) 730-8160


Media Contact:

Patricia Whyte – MATTIO Communications
(551) 795-7315



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